COLTON
WILLIAMS
i direct creative work for money, and sometimes for me.
currently creative directing @ three strikes inc., a studio i started in 2019. we do full-service production, post, and creative strategy. before coming back to it full time, i led global brand creative at l'oréal. somewhere in there; i won an emmy a few tellys, all with no college degree. i’ve just been making things since 2012. so far, so great.
recipe (yields one serving):
3 parts chronically online
2 parts trial(s) by fire
4 parts trauma bonded rolodex
0 parts time to waste
_______
shake until well integrated
garnish with a sense of humor
i am a happy medium between an angel and devil on your proverbial shoulders - adding pragmatic chaos to the brief. for example: i became a creative executive at the largest beauty brand in the world from a viral tiktok making unsolicited ads for pepto bismol…